ALAT By Wema Promotes Saving Culture Among Young Nigerians Amidst Christmas Festivities




ALAT By Wema, Nigeria’s foremost digital bank, known for it’s leading digital solutions to financial problems is promoting a savings culture among Nigerian youths by offering exciting deals and discounts ahead of Christmas festivities.

The digital banking platform, created by Wema Bank, has been helping young Nigerians save since its unveiling in 2017. It can be recalled that through its exciting saving options, Nigerians saved over N7 billion within one year of its launch.

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Ahead of the festive period of December, the digital bank launched a Save With Teni which was designed to help young people save towards the festive season. Young Nigerians were encouraged to save through its interesting app features such as Group Savings, Stash, Flexi savings, Rotating Savings and many more.

Through ‘Save with Teni’ campaign, the bank further offered a chance to its customers to win tickets to Teni’s Billionaire Experience Concert which holds on Monday 16, December 2019 at Eko Hotel and Suites.

According to Head, Brand and Marketing Communications, Wema Bank Plc., Mrs Funmilayo Falola, the savings campaign is one of the key ways the ALAT aims to enhance customer experience and drive financial inclusion while delivering on its promise to offer simple, convenient and reliable banking.

Along with the savings campaign, ALAT By Wema is also allowing its customers to spend and save this season. Customers get to enjoy amazing deals and discounts when make payments with ALAT or Wema Bank cards at select restaurants, hotels or buy movie tickets available on the app. Fun and concert-loving customers can also purchase tickets to their favourite shows and events this December on the app.

Tickets to the Billionaire Experience and other concerts including Rhythm Unplugged, Emotan stage play, Grown and Sexy and many more are available on the Lifestyle tab on the ALAT.

Ticket giveaways are also available to customers on the digital bank’s social media platforms as a means to help them enjoy the festivities while keeping money in their wallets.

Backed by a vision to reinvent lifestyle banking in Nigeria and Africa, ALAT by Wema will continually leverage on platforms that allow young people to do more with their money and transcend the traditional expectations in the financial industry.


About WEMA Bank Plc
Wema Bank, the pioneer of Nigeria’s first fully digital bank ALAT, offers a range of retail, SME banking, corporate banking, treasury, trade services and financial advisory to its customers. Wema Bank operates with a National Banking Licence, with a network of over 145 branches and service centres across Nigeria, backed by a robust ICT platform.

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