ADATA and XPG Showcase the Technology of Smart Future at CES 2018



ADATA® Technology Co., Ltd., a leading manufacturer of high performance DRAM modules and NAND Flash products, will bring a series of innovative products to the Consumer Electronics Show 2018 from January 9th to 12th, including the world first XPG RGB SO-DIMM memory modules, new form factor NGSFF ultra-fast PCIe SSD, NV-DIMM memory modules, and the latest wireless charging and storage products with the newest specifications. ADATA will also display high quality robot products using AI technology for visitors to experience the convenience from innovation.


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XPG RGB Gaming Memory Modules and Professional Gaming Headset

XPG will reveal two brand new RGB DDR4 memory modules, SPECTRIX D60RGB DDR4 memory modules which combine extreme performance and a dazzling heatsink with a maximum speed of 4600MHz and SPECTRIX DS40 DDR4 SO-DIMM which is the world’s first RGB SO-DIMM. Both are equipped with XPG Auro Sync software for users to adjust the lighting atmosphere.  These give mini-system modders new options. The debut of EMIX H40 high-quality headphone provides field-optimized sound mode, letting players  quickly enter the game. In addition, EMIX H40 is particularly suitable for FPS games (First-Person Shooting Games) due to its optimized listening Bit-Technology which provides the more accurate sound in FPS games allowing the player to clearly hear everything around them. Another thrilling audio product, EMIX I30 in-ear earphone, not only has the 5.2 channel surround sound which can deliver true 3D surround sound, also supports multiple platforms and applications, including any PC / Mac, Nintendo Switch, Sony PS4 VR, HTC VIVE, Xbox One, smartphone, and tablet. Users can easily control and enjoy the sound effect in any game.


New Form Factor and Extreme Speed Next Generation PCIe SSDs

In response to the fast-growing demands of smart city and gaming market, ADATA will demonstrate a brand new series of PCIe SSDs at CES. The consumer-grade SX8200 PCIe Gen3x4 SSD features the latest NVMe 1.3 standard and the latest 64-Layer 3D NAND technology with the read / write speeds up to 3200/1700 MB/s. At ADATA Suite, you will see the RAID applications of SX8200 and be amazed at its read / write performance of 5900/3300. For the very first time, ADATA will unveil a new form factor NGSFF SSD (Next Generation Small Form Factor) that supports larger capacity and hot-swap capabilities beyond those of existing M.2 SSDs. In addition, the display of the latest enterprise-class U.2 SSD – SR2000SP offers ultra-high-capacity 8TB with the read /write speeds of up to 3200/2400 MB/s for data center/server applications.


Wireless Charging, USB-C, A2 Memory Cards and External Storage Enrich Your Mobile Life!

With the rapid development of mobile devices, ADATA will display a vast array of mobile accessories at CES. The CW0050 is a 6mm ultra-thin wireless charging pad that supports the Qi wireless charging standard for the latest mobile devices such as Apple iPhone 8 / iPhone X and Samsung Galaxy 8 / Note 8. The exclusive USB-C 3.1 2 in 1 charging cable not only has a 5GBps transfer speed for mobile phones with a USB-C connector, but also supports  the smartphones with a micro USB connector. For Android system users, SD Association’s latest Application Performance Class A2 memory card is optimized to directly save applications on the card and significantly increase the storage of the mobile devices. The 3 newest power banks with the high density battery cells – P10050 / P16750 / P20010, provide a lightweight and versatile choice of colors and capacities. ADATA keeps developing new options of external hard drives and SSDs for users in the near future, including the 5TB HD330, the camo HD710M Pro external hard drive, and the 1TB USB-C external SSD SE730H. ADATA brings convenience to customers with a variety of new products for charging, sharing, and storing.


AI Deep Learning Best Server Memory Modules: NV-DIMM

NV-DIMMs designed for critical applications of data center will also debut at this CES. NV-DIMMs are a combination of DRAM and SSD which provide large capacity and power loss protection function. Based on the ADATA’s solid R&D experience with DRAM and SSD, the latest NV-DIMM server memory modules can effectively improve computing efficiency, extend SSD life and prevent the risk of unexpected DRAM data loss from unexpected power failures. AI deep learning requires a large number of non-stop data operations under the application; therefore, NV-DIMM is the best server memory module for AI deep learning.


The Best companion of Smart Family Life: ADATA AI Robots

Catching up with the technology development of artificial intelligence, ADATA will introduce two new robots – smart learning play pals at CES. ADATA robots connect to a cloud service platform to frame artificial intelligence for voice interaction, a friendly and clever complement and remote monitoring security features. The new robots Moonbubu and Moonbobo will accompany children and bring them a happy learning and growing surroundings.


ADATA Technology, one of the world’s largest vendors of DRAM modules and USB flash drives, provides complete solutions, including memory cards, solid state drives, and portable hard drives. ADATA products also include on the go power for mobile devices and the company is now a major provider of advanced LED lighting. ADATA products continue to garner international acclaim from organizations such as iF Design Awards (Germany), red dot Awards, CES Best of Innovations Awards, Good Design Awards (Japan), Best Choice of Computex Awards, and Taiwan Excellence Gold Awards. The company’s slogan of Love, Life, Dreams embodies the ADATA brand and the role of innovative memory products in the human pursuit of universally-cherished ideas. For more information, please