Diamond Bank Plc has added fifteen Nigerians to the list of millionaires in the country during its DiamondXtra season 8 launch last week. The millionaires emerged through a live draw in Lagos, which was witnessed by industry stakeholders, customers, potential customers, shareholders, journalists, the general public and the management of the Bank.
Thirteen of the winners won a million Naira each while one of the Bank’s customers won N2 million. The star prize of Salary4Life was carted away by ImohUdoh in AkwaIbom State, which entitles him to a monthly payment of N100, 000 for the next 20 years.
According to the Bank’s chief spokesperson, AyonaTrimnell, the DiamondXtra draws is a unique customer reward scheme tied to the DiamondXtra account proposition, which aims at stirring and promoting a savings culture among Nigerians, thereby deepening the financial inclusion initiative of the Central Bank of Nigeria (CBN). With a deposit balance of only five thousand naira in this special account, customers qualify to participate in the draws and multiples of that amount increases the depositor’s chances of winning.
Speaking at the event, Aisha Ahmed, Divisional Head, Consumer and Privilege Banking stated that since the Bank initiated the special account, it has given its numerous customers the unique privilege to enjoy multiple benefits in one account.
“DiamondXtra was launched in 2008 to reward our loyal customers, both old and new. This event marks the first monthly draw of the new season to commemorate the launch of Season 8 and 15 lucky customers have emerged winners. The reward scheme is integrated into the DiamondXtra proposition so every customer on the DiamondXtra account has equal opportunity of winning through the transparent electronic draws. As we enter into the new season, we would like to reassure all our loyal customers that Diamond Bank will constantly seek robust platforms like this to enrich them.”
Reiterating Aishah, Osita Ede, Head, Mass Market Segment stated that the launch is a special feature of Season 8, with the introduction of regional quarterly draws to ensure winners emerge from every region in Nigeria including the North, South-East, South-South, Lagos and West.
“A total of 41 customers will be rewarded in each of the quarterly draws. This comprises 30 customers who will win N500, 000.00 each, 10 customers will take home N1, 000,000.00 and one grand lucky customer who will win a brand new SUV. Three special draws will also be held to celebrate various milestones during the year, in addition to the monthly and regional draws.”
OladejiMuyideenBabatunde, who won N2million in the Season 8 launch draw, could not hold back his excitement when notified of his winning. He exclaimed excitedly: “It is a lie; it is impossible; not me. Really, does that mean I am now a millionaire? This is a big surprise. Diamond is the best!”
Other winners include: Kayode John Oluseyi N1 million; OladejiMuyideenBabatunde N2 million; IsrealEbubeEze N1 million; Gasper Ibe N1 million; Likwan Ali N1 million; RaheemAbdulraasheed N1 million; Anierobi Raymond N1 million; EzechinyereIhediwa N1 million; NnekaOkoh N1 million and Helen AkpoviriOghe N1 million. Others include Paul Chizea N1 million; Cyprian Agwuna N1 million; Lawrence Ozekwe and Uzoma Henry Oguguo N1 million.
Melvin Onyekwelu, a businessman and winner of the Salary4Life grand prize in the January 2015 draw, also shared his experience. According to him: “Indeed, DiamondXtra is the key to financial liberation. I did not believe the call that I was a lucky winner until I realized that the five thousand naira in my DiamondXtra account has changed my life and family for the better.”
Now in its eighth season, the DiamondXtra draws is a customer reward scheme which forms part of the DiamondXtra account proposition by Diamond Bank. The initiative was launched in July 2008 and has rewarded over four thousand Nigerians with a cash investment of over N4 billion so far. Season 8 promises to be more rewarding as the bank has reaffirmed its commitment to empower a total of 1,085 customers with over N6million.
Another novel initiative of the DiamondXtra Season 8 is that there will be a special draw for the “Diamond Woman” account proposition where 10 female customers will be rewarded. Similarly, clubs, organisations, associations and societies will also be rewarded with targeted draw schemes.